Thrilled to share a powerful execution we recently completed for Nike India as part of their AFTER DARK RUN TOUR 2025 – rolled out across key cities including Mumbai, Bengaluru, and Delhi. This high-energy retail takeover was brought to life by Catalyst Design, creating an immersive in-store experience.

At the core of this rollout was a meticulous execution strategy – from fabricating a suspended truss grid integrated with custom LED lighting to building modular flight cases and prop crates that housed shoes and gear like backstage concert tech. Elevated platforms with mannequins, wired speaker stacks, and branded acrylic signage were produced and installed with precision to reflect the rhythm and grit of night runners.